Project: Rebranding
Client: Hasbro / Wizards of the Coast
Art Director: Jon Schindehette
We were honored to help in the rebranding efforts of the world's most popular roleplaying game Dungeons and Dragons. And arguably the world's most popular ampersand as well. Our challenge was to develop an iconic brand mark that embraced the heritage of the game and firmly established it for new generations moving forward. We slayed the dragon as it were.
Brand Mark
Logotype / Product Application
Brand Monogram / Product Application
Promotional T-Shirt
Alternate Brand Explorations