Project: Brand Character

Client: Tommyknocker Brewery and Pub / Barnhart Creative

Creative Director: Jim Hargreaves

Art Director: Von Glitschka


This brand persona was derived from the historic mining of the local area and the Tommyknocker lore that the miners embraced. Our creative exploration developed a fun, mischievous, and versatile character the company could use on a wide range of applications moving forward.


Brand Character

Brand Logotype Lock-up

Beer Label Design

Six Pack Packaging Design

Promotional T-Shirt