Project: Brand Character
Client: KIWI / Landor Associates
Creative Director: Grant Collinsworth


Tasked by Landor Associates, we rejuvenated KIWI, a venerable 118-year-old international brand. Our mission involved overhauling the KIWI brand character, infusing the iconic KIWI bird with enhanced confidence and strength.

The result is a revamped brand character and logotype that breathes new life into their timeless identity, catering to a fresh generation of discerning dressers.

KIWI

KIWI Brand Character.

KIWI Brand Character.

 
Brand Mark and Typography Lockup. (Red Background)

Brand Mark and Typography Lockup. (Red Background)

 
Brand Mark and Typography Lockup. (White Background)

Brand Mark and Typography Lockup. (White Background)

 
Nested Logo for Product Packaging.

Nested Logo for Product Packaging.

 
Social Media Avatars.

Social Media Avatars.

 
Shoe Polish Packaging Design.

Shoe Polish Packaging Design.

 
Product Application.

Product Application.

Product Application.

Product Application.

9KIWI.jpg
 
KIWI Image Ads.

KIWI Image Ads.

 
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